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SERVICES FOR COMPANIES

Persuade Sport helps companies sponsor and invest in sport to grow sales and brand equity

SPONSORSHIPS

Our sponsorship services help companies navigate the complex world of commercial sports sponsorship. Developing proposals, building relationships and managing campaigns can be labour-intensive and complex, but we can guide companies through this process. 

 

Persuade Sport analyses market conditions to identify potential sponsorship opportunities. This helps align our sponsorship strategies and client goals to the prevailing sporting environment.

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Our services include:

  • industry analysis to support evidence-based sponsorship decisions that align with your business goals

  • strategic communications and engagement plans so you can inform and influence key audiences

  • developing compelling sponsorship proposals for key sports and sporting events

  • access to key decision makers for sponsorship proposals, leveraging our extensive industry contacts

  • contract negotiation and management

  • linking you with prominent athletes for sponsorships, commercial partnerships or events.

INVESTMENTS AND INNOVATIVE PROPOSALS

The line between commerce and sport is blurring as sporting bodies seek to realise their respective sport's financial potential, while companies want to enter new and creative types of commercial partnerships with sport.

 

Many companies are also seeking to benefit from technological evolution and the increasingly affluent global audiences for many sports by developing innovative initiatives, including apparel and product collaborations, high-tech sporting academies, sport-specific venture capital (VC) funds, and site activations and promotions.

 

Persuade Sport has helped companies invest in sport through:​

  • expert knowledge and guidance about market trends and technologies in the sports industry

  • innovative commercial proposals to help businesses gain an edge, either standalone or complementary to sponsorship activities

  • leveraging deep industry links with athletes, sports institutions and key decision-makers

  • access to legal, accounting and VC services specialising in technology, sport and equity funding.

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